What People Are Saying…

Tweets about the book

Paul Dunn
@Belief_First

Reporting daily gives focus & discipline @thegrowthguy #scalingup #growthsummit15

Paul Dunn
@Belief_First

“You win wars and markets with better intelligence” @thegrowthguy #scalingup #growthsummit15

Retweeted by Belinda Begrie

Paul Dunn
@Belief_First

“You win wars and markets with better intelligence” @thegrowthguy #scalingup #growthsummit15

Retweeted by Darren Marshall

Paul Dunn
@Belief_First

“You win wars and markets with better intelligence” @thegrowthguy #scalingup #growthsummit15

Retweeted by Gavin McCairns

Paul Dunn
@Belief_First

“You win wars and markets with better intelligence” @thegrowthguy #scalingup #growthsummit15

Paul Dunn
@Belief_First

“A lot of us are working on he wrong question” @thegrowthguy #scalingup #growthsummit15

Maria Vallès Beneit
@MariaVB_

Spanish businesses: Supersize me t.co/QBgEUXGohv via @TheEconomist #spain #entrepreneurship #economy #scalingup #business

Paul Dunn
@Belief_First

And now for @thegrowthguy - #VerneHarnish #growthsummit15 #scalingup

Retweeted by Vito Carrozzo

Paul Dunn
@Belief_First

“When the sun comes up you better be running” @thegrowthguy #growthsummit15 #scalingup

Retweeted by Belinda Begrie

Paul Dunn
@Belief_First

“When the sun comes up you better be running” @thegrowthguy #growthsummit15 #scalingup

Retweeted by Darren Marshall

Paul Dunn
@Belief_First

“When the sun comes up you better be running” @thegrowthguy #growthsummit15 #scalingup

Bob's Feed

Zena Barakat
@zena_b

This is why @SFOpera is so cool: t.co/tr1FAMd1H5

Retweeted by Bob Sutton

Adam Grant
@AdamMGrant

Facebook only makes us sad if we use it passively: t.co/Az3GpP9dOo

Retweeted by Bob Sutton

Amy Cuddy
@amyjccuddy

Uh oh: "Two new studies suggest our brains process corporations as though they're people" t.co/b1qn7WTrGH MT @adamleealter

Retweeted by Bob Sutton

Amy Cuddy
@amyjccuddy

2/2 @breedenideas - Employees deserve to be - and many are - just as frustrated that their leadership cannot help them provide good service.

Retweeted by Bob Sutton

Steve Tobak
@SteveTobak

Strongly held beliefs and opinions are a double edged sword that cuts both ways -- they can work for and against you. t.co/unJKCMu3xx

Retweeted by Bob Sutton

Bob Sutton
@work_matters

Memo to Brian Williams: a true apology is both art and science /via @globeandmail t.co/uTvwcQIhbu

Bob Sutton
@work_matters

Today a @stanforddschool student proposed a rather rigid organization test a prototype position called "the corporate exorcist."

Bob Sutton
@work_matters

Today a @stanforddschool student proposed a rather rigid organization test a prototype
position called "the corporate exorcist."

World Economic Forum
@wef

What's the future of fatherhood? t.co/hVJWbau8NR #wef15 #gendergap t.co/1QPMRA9Gru

Retweeted by Bob Sutton

Bob Sutton
@work_matters

WEDNESDAY: Laurene Powell Jobs, Emerson Collective at DFJ ETL: t.co/meIV2MUpBC @stanfordeng Open to all

Huggy's Feed

Bob Sutton
@work_matters

We are delighted to join @edcatmull on Library Journal's best 5 2014 Biz Books list #scalingup @huggyrao t.co/AcK2vDkbSI

Retweeted by huggyrao

huggyrao
@huggyrao

sherpas matter as much as stars ! see this study: backkground vocals matter for a song to become a hit t.co/obJmqNxuRB

huggyrao
@huggyrao

our mooc on scaling with @work_matters just ended. a humbling opportunity to serve 27,000 participants

huggyrao
@huggyrao

thank you for your help for our MOOC on scaling up. Both @work_matters and I were touched by the 27,000 participants

huggyrao
@huggyrao

In the thick of our MOOC on scaling up - amazing stories, and experiences!

huggyrao
@huggyrao

thank you all for your help! Our MOOC on scaling up without screwing up has launched with 22,000 participants

huggyrao
@huggyrao

what matters more for scaling stamina - the psychology or the anatomy or the phsyiology of the enterprise?

huggyrao
@huggyrao

a useful indicator of a clusterfug: ration of internal meetings/customer meetings

huggyrao
@huggyrao

a signal of premature scaling for young firms: too many meetings and people to check with before you roll out a product

huggyrao
@huggyrao

overthinking an issue can reduce your appeal and influenc.e see this cool study t.co/9eUy4tEBq2

huggyrao
@huggyrao

Scaling innovation hinges on delegation, and in turn, means scaling trust. see t.co/3CUXsgmQQo

huggyrao
@huggyrao

See the 18 factors responsible for the Lac-Megantic rail disaster in quebec. t.co/RJALsT4SyW

Sally Herships
@sherships

When does a startup stop being a startup? For @marketplace CC: @huggyrao @ShopKeep @olkie @ElDonEsteban

Retweeted by huggyrao

huggyrao
@huggyrao

Please do check out a MOOC on #scaling up offered by @work_matters and yours truly. See t.co/S6Djzwchjt

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About the Book

Scaling Up Excellence shows what it takes to build and uncover pockets of exemplary performance, spread those splendid deeds, and as an organization grows bigger and older-- rather than slipping toward mediocrity or worse-- recharge it with better ways of doing the work at hand. Bestselling author Robert Sutton and his Stanford colleague Huggy Rao devoted seven years to studying how the best leaders and teams spread constructive beliefs, behaviors, and practices from those who have them to those who need them. They show what it takes to spread a mindset, not just a footprint, as a program or organization expands. Their insights are based on diverse case studies, hundreds of interviews with scaling veterans, and rigorous academic studies on organizations including Facebook, Google, Pixar, Joie de Vivre hotels, Wyeth Pharmaceuticals, Johns Hopkins Hospital, the Girl Scouts, Rocketship Charter Schools, Salesforce.com, IKEA, IDEO, U.S. Marines combat teams, JetBlue Airlines, General Electric, NASCAR pit crews at Hendricks Motorsports, and recent start-ups such as Pulse News and Bridge International Academies.


Rao and Sutton dissect the most crucial points that decision makers face, especially how to navigate the Buddhism” versus “Catholicism” continuum -- whether to encourage approaches tailored to local needs or to replicate the same practices and customs as an organization or program expands. They reveal how the best leaders and teams develop, spread, and instill the right mindsets in their people -- rather than ruining or watering down the very things that have fueled success in the past. They unpack principles that help to cascade excellence throughout an organization including link “hot causes to cool solutions” and build organizations where people feel as “I own the place and the place owns me,” and show how to eliminate destructive beliefs and behaviors to clear the way for excellence to spread.

Press Inquiries

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meet the authors

Robert I. Sutton

Robert I. Sutton is professor of management science and engineering at Stanford University, where he is co-founder of the Center for Work Technology and Organizations, Stanford Technology Ventures Program, and Institute of Design (“the d.school”). Sutton was named as one of 10 “B-School All-Stars” by BusinessWeek, which they described as “professors who are influencing contemporary business thinking far beyond academia. His books include The Knowing-Doing Gap (with Jeffrey Pfeffer), Weird Ideas that Work, and two New York Times bestsellers, The No Asshole Rule and Good Boss, Bad Boss. He blogs at Work Matters and you can follow him @work_matters on Twitter.

Send Bob an E-mail

Huggy Rao

Huggy Rao is the Atholl McBean Professor of Organizational Behavior and the Morgan Stanley Director for the Center for Leadership Development and Research at the Graduate School of Business, Stanford University, where he studies the social and cultural causes of organizational change. Rao’s honors include the W. Richard Scott Distinguished Award for Scholarship from the American Sociological Association and Sidney Levy Teaching Award from the Kellogg School of Management. He is the author of Market Rebels: How Activists Make or Break Radical Innovation,” which Intel’s Andy Grove praised for providing “shrewd analysis” and an “aha moment.” You can follow him @huggyrao on Twitter.

Send Huggy an E-mail



Sutton and Rao are teaching a course on Scaling Up Excellence to Stanford graduate students and are co-founders of the first d.school executive program “Customer-focused Innovation” (with the Stanford Business School) and the Stanford Innovation and Entrepreneurship Certificate, an online executive program.